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Entrepreneur Magazine: Quick Pick
January 1, 2007
Looking for a one-stop provider of search engine advertising programs? Check out Homestead SearchLight (http://www.searchlight.homestead.com), which places ads for you on 20 different search engines, including Ask.com, Google, MSN and Yahoo!. A consultant helps you select keywords, develop ad copy, manage your budget, and conduct ongoing evaluations of your keyword selection and optimization. SearchLight estimates that a do-it-yourself campaign takes 30 hours to implement, while its service takes less than an hour. Depending on your click level, prices range from $29.99 to $99.99 per month.
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